What it is
Implementation partner for AGV and ASRS systems in cold chain, chill, and temperature-controlled environments. Covers supplier selection, system scoping, and operational readiness, with applied experience across pharmaceutical and e-commerce fulfilment operations.
Who it is for
Operators in cold chain, pharmaceutical, e-commerce fulfilment, supply chain and logistics weighing AGV or ASRS investments.
Proof from the field
- Pharmaceutical operations experience: an end-to-end automated system connecting three floors of packing for a global pharma MNC in Malaysia, worth over USD 1 million. Read the story.
- 40%+ headcount savings in the pharmaceutical packing automation project, while improving throughput and operational reliability.
- Customers include e-commerce fulfilment operators such as Momo Taiwan.
Who you work with
Francis Lee spent 30 years at Sealed Air Corporation, rising from Engineering Assistant to Director, and is PMP-certified. APACEdge is his independent consulting practice, based in Singapore and serving clients across Asia Pacific.
In practice
Francis works closely with implementation partners to deliver warehouse and intralogistics solutions. His documented project is the three-floor pharmaceutical packing system for a global pharma MNC in Malaysia.
- Equipment: a mobile AS/RS system, implemented with partners.
- The problem: an automated boxing line ran faster than the upstream flow feeding it, which created a bottleneck upstream.
- The fix: Francis worked with a warehouse automation partner on picking, sorting, and incoming and outgoing inventory. Putting incoming inventory into racking became faster and needed less labour.
How an engagement works
- First contact: Francis speaks with you, learns what you need and what is not working today, and suggests several options for you to review.
- Week 1: identifying the pain points. A common issue clients arrive with is data readiness, so this is checked early.
- What you get: it depends on the need, from straightforward verbal advice to a simplified workflow supported by an AI agent built on Claude.
- Timeline and price: typically within a month, depending on complexity. Pricing scales with the complexity of the project, from a few hundred to several thousand Singapore dollars (SGD). Complex projects use a retainer so the solution sticks.
- Who it is usually for: business owners, who decide whether to invest in AI.
- Delivery: remote or on-site, in English or Chinese, and Francis will travel to any country if needed. Based in Singapore, taking projects globally.
How to engage
Engagement models: AI agent projects, advisory retainers, project-based consulting, workshop facilitation and a peer advisory network. Enquiries are answered within 48 hours.